Daniel Lorch
Industrial designer, Berlin
Daniel Lorch Industrial Design was founded in 2007 in Berlin. Since then, the studio has collaborated with international companies in the fields of industrial design, art direction, mass customisation and visual communication.
Daniel Lorch is co-founder and creative director of the product brand L&Z, and founder of Walkingboxes, a Berlin-based food truck manufacturer. His work has received numerous distinctions, including the German Design Award, the iF Concept Award, the Design Plus Award and the Design Report Award.
The Sinus trestle embodies Daniel Lorch's philosophy: reducing an object to its functional and structural essence. A single line of steel tubing bent into its ideal static form. Radical minimalism, exceptional robustness, and an elegance that endures.
This design marries industrial rigour and formal poetry.